How Brand Strategy Aligns with Strategy?

At its title suggests, brand strategy is completely strategic; it’s your plan for how to achieve your desired positioning—how to become known for that certain “something.”

How do you define a brand?

Your brand is the entire experience that your market has with your offering or company. It’s what you stand for, a promise that you make, and the personality that you convey.

How to Choose a Domain Name?

Choosing a domain name is important for the branding of your business. And getting a domain name identical or very similar to your company’s name is also critical. If your business already has a name, that is probably your domain.